About Me

Shalom! I’m a professional Zionist. Israel and the Jewish people are at the heart of everything I do. My entire life, I’ve been driven by the dream of being the person who helps bring peace to the Middle East. 

As a child, I used to sit quietly on the stairs late at night, listening to my father, who served as a political advisor to top Israeli leaders, discuss opportunities with our neighbors across the borders. I took notes and kept them in a journal, hoping that one day I could be part of it all. Those early, hopeful days set the stage for what I get to do every day: working at the intersection of diplomacy, policy, and international collaboration to make a tangible impact on the region.

In 2020, I got to fulfill a diplomatic dream when I was selected to lead the historic opening of Israel’s first diplomatic mission to the UAE, playing a key role in establishing the Embassy in Abu Dhabi. 
I served as chief advisor to the Ambassador, directing high-profile initiatives and coordinating across governments.

Today, my mission is to continue leading and supporting initiatives that create real impact in the Middle East, showcase the Abraham Accords’ unique value for the region, and deepen people’s understanding of Israel’s true essence and its strategic role. 

"If an expert says it can't be done, get another expert."

David Ben-Gurion